
PixelPlex consulted the customer on the development of a real estate STO platform that aims at enabling fractional ownership of housing markets for those who cannot afford to buy a home. We defined the core system components, mapped out the solution’s architecture, and specified the technical criteria needed to deliver a successful solution.
Define the long-term vision of the investment platform
Research and compile a list of core third-party integrations
Elaborate on the solution’s tech stack
Outline a list of business criteria as well as risks and dependencies
Provide guidelines and advice on security token implementation
Our client is a US-based startup in real estate. After analyzing the real estate market, the company found out that many people in the US have limited access to homeownership, and the situation has been getting worse. House prices are rising at roughly 4% per year while in many major cities, property prices have grown by 10-20% annually over the last few years.Determined to make a difference, our client decided to create a blockchain-powered digital platform that would enable fractional ownership of housing markets for those who cannot yet afford to buy a home. The platform is poised to empower aspiring homeowners to invest in their local housing market and provide the best savings vehicle for homeowners-to-be, thereby helping them tap into a multi-trillion-dollar market opportunity.To bring their vision to life and gain a better perspective of the solution and its technical components, the client reached out to PixelPlex as a reliable and experienced blockchain and STO consultant.

PixelPlex blockchain and STO consultants analyzed the customer’s requirements and worked out a comprehensive development roadmap, as well as a vision and scope document that encompasses a detailed technical vision of the platform, outlining its core integrations, business risks, and dependencies.We also compiled a list of system components, helped the client select the most suitable blockchain for their digital investment platform, and developed security token implementation options.

We advised the customer to leverage the following tools and frameworks for the development of their digital platform:
The client wanted to create the investment platform on the blockchain since this technology can provide greater inclusion and liquidity in the real estate realm and enable investors to own a small portion of a large portfolio of housing assets. Plus, the robustness of smart contracts allows for the smooth transfer of tokens and seamless income distribution.
Considering this, the client requested our blockchain consultants to execute research into various blockchain platforms, look into their competitive advantages and limitations, and estimate their robustness and viability.
After thorough consideration, we advised the customer to opt for Polygon as it boasts:

We thought through and outlined the following core features of the solution:
We advised the client that the platform should include the following components:
The Security Token contract is predicated on the ERC-20 token standard and is necessary to verify the possibility of making a transfer.
The backend part is supposed to consist of a set of microservices interconnected by a message broker in the form of an event bus or via the gRPC protocol.
A CMS is needed to edit data, such as application content, questionnaires, and FAQs.
The application is responsible for the functionality on the user's side. It interacts with internal APIs (Backend, CRM) and integrates with third-party services such as wallets, blockchain, and KYC providers.
Similar to the frontend application, the admin panel app provides functionality on the user side but only for users with admin rights.
Our STO consultants examined the customer’s business case and advised them to consider the three options for implementing security tokens within their campaign:
A registered and verified user who has the right to buy/sell fractional ownership in the investment funds, access portfolio management tools, and dispose of the profits generated by investing in the funds.
A representative of the client team who, on behalf of legally registered funds, can create fund profiles on the platform. Administrators will also manage the content of the platform, initiate voting, and prepare reports for investors.
A user who creates and issues security tokens for the funds. The sponsor maintains a fiduciary duty to investors and has the ability to manage the assets of the fund.
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